Trilogy Funds is one of Australia’s leading fund managers of property-based investments. For over 24 years, seeking income and managing risk on behalf of thousands of investors has remained at the heart of everything they do. They also provide tailored finance solutions to the property and construction sectors, as one of Australia’s largest non-bank lenders.
They are now seeking a Content Specialist to join their high performing team and play a vital role in shaping their brand image and driving engagement with our target audience
About the role:
The Content Specialist is responsible for developing and executing comprehensive content strategies across a wide range of channels. This includes but is not limited to digital platforms, social media, websites, newsletters, email campaigns, and more. By leveraging their expertise in content creation, the Content Specialist plays a vital role in enhancing brand visibility, engaging the target audience, and driving successful marketing campaigns.
Key responsibilities will include, but not limited to:
- Creating compelling collateral materials such as newsletters, market updates, and investment reports for advisers and investors.
- Developing visually appealing slide decks that effectively communicate market trends, product information, and sales strategies to support advisers and attract investors.
- Providing insightful commentary and analysis for company updates to ensure clarity and coherence for stakeholders.
- Crafting compelling case studies highlighting loan products, successful transactions, and client success stories.
- Generating informative articles and reports covering investment and lending topics for retail investors, sophisticated clients, and advisers.
- Creating scripts and concepts for engaging monthly podcasts discussing investment and lending insights, trends, and strategies.
- Drafting accurate media releases to effectively communicate company news, product launches, and key achievements.
- Developing concise and engaging social media posts to increase brand visibility and engage the target audience.
- Collaborating with the marketing team to develop effective messaging and storyboards for campaigns, ensuring consistency with brand guidelines.
To be successful in this role, you will possess a strategic mindset and the ability to effectively communicate and articulate content strategies to colleagues and stakeholders across all levels of the organisation. You will be proactive and hands-on in the delivery of content initiatives, ensuring their successful execution.
Further to this you will possess:
- Bachelor's degree in marketing, communications, journalism, economics or finance.
- Financial services industry experience is essential, preferably in funds management or investment banking.
- Strong writing and editing skills, with the ability to convey complex financial information clearly and concisely.
- Familiarity with regulatory requirements and industry best practices, or a strong desire to learn.
- Excellent attention to detail and ability to deliver high-quality work within established deadlines.
- Product knowledge, particularly in the financial services industry, to effectively communicate product features, benefits, and risks.
- Market knowledge, including understanding market trends, competitor analysis, and customer needs.
- Ability to collaborate effectively with cross-functional teams and stakeholders.
- Exceptional organisational and project management skills.
Please note, any third party applications sent directly to Trilogy Funds will be forwarded on to Troocoo for consideration.