Key Responsibilities:
- Content Creation: Produce high-quality written content, including blog posts, social media updates, email newsletters, and marketing materials that align with our brand voice and objectives.
- Social Media Strategy: Develop and manage a multi-platform social media content strategy that engages our target audience and fosters community interaction.
- Content Curation: Oversee content curation to ensure consistency and relevance across all digital touchpoints, maintaining the integrity of our brand messaging.
- Performance Analysis: Monitor and analyse the performance of content initiatives, using data-driven insights to optimize future content strategies.
- Collaboration: Work closely with internal teams, including marketing, creative, and sales, to ensure cohesive messaging and alignment on brand initiatives.
- Trend Monitoring: Stay updated on industry trends and best practices in content marketing to continuously improve our strategies.
- Bachelor’s degree in Communications, Marketing or a related field.
- Proven experience in content creation and coordination, particularly in digital marketing and social media.
- Strong writing and editing skills, with a keen eye for detail and a knack for storytelling.
- Familiarity with digital marketing tools and platforms (e.g., Google Analytics, social media management tools).
- Excellent communication and interpersonal skills, with a creative approach to problem-solving.
- Ability to manage multiple projects and thrive in a fast-paced environment.
- Competitive salary and benefits package.
- Opportunities for professional development and growth.
- A collaborative and innovative work environment.
If you’re passionate about content creation and have the skills to make an impact, we’d love to hear from you! Please send your resume and a cover letter highlighting your relevant experience to Stephanie.James@troocoo.com